As you can see, I've chosen an article that has nothing to do with politics or recent traumatic events. Which is good, because politics bore me and traumatic events are just depressing. Most political talk generally involves pointless things that I'd rather not be a part of. You will never be able to convince anyone of your side anyway, so there's no real point in sharing my opinion in a political debate. Most traumatic events generally involve some kind of crisis in another country that I've never heard of. With that, let's get on to the exciting and inspiring world of cars. A non-political and non-traumatic world where everyone's opinion is completely free of degradation, deprivation, and discrimination. (Unless you drive a Peugeot, that is. More on that at the end)*
This is the 2017 Ford GT.
$400,000 is a lot for a car with only 600 horsepower. But that's what you have to pay to get the most powerful Ford ever made.
But do you really have to pay that much?
What if you could get the GT for only $400?
I may have an answer for you........
All right, so A) you're going to need an Xbox One, which retails somewhere near $400, and B) you're going to need the game of Forza Motorsport 6.
But you don't actually have to advance anywhere in the game........
You see, the 2017 Ford GT is the default car you get when starting the game. There was a very extensive marketing program behind this, but in order to understand it, you are going to need some background information.
Ford isn't known for creating extraordinarily fast or expensive cars. In fact, the Ford GT is the most expensive product they've ever offered. Most teenagers when they turn 16 won't be receiving a new GT. (Well, maybe.) But many teenagers will have had a chance to try Forza, thus knowing about the GT's design and other aspects relative to other supercars. Forza knew about the GT's development long before any of Ford's shareholders did, and that gave them an advantage. Ford and Forza worked on the GT together. Ford did the "car stuff" while Forza was essentially paid a bunch of money to advertise the GT in its new game after the car was introduced in real life.
Which still leaves us with a question: Why?
What is the end result? What is Ford's goal in creating this car? The answer is to draw more buyers to its brand. This may sound obvious, but look at the statistics. Many teenagers don't get their licenses until they are 18 or 19. This is a problem for Ford, who relies on the teen market for many of their vehicle sales. And if teenagers aren't driving, Ford is losing a big chunk of that market. So now, when a teenager grows up playing Forza and racing the GT, they will be more inclined to buy a car in real life from the same brand that produced the supercar.
So, yes, you can afford a supercar.
*For those of you wondering what a Peugeot is............here's why you'll never again see one featured on this blog.
TSK
